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Top Moments Of 2024
We cannot believe that 2024 is already coming to a close! This year has absolutely FLOWN by in a blur. We had so much fun this year with customers, teams, and projects to keep us busy. Here's some of our favorite moments:
JANUARY:
In January we kicked off the year hitting 50k on Instagram! Looking back on the beginning of our Leela and Lavender journey to now, we cannot believe 50,000 people want to stay connected with us. What a crazy thought!
FEBRUARY:
In February, we participated in Giving Hearts Day again! This is a foundation we work with every year and truly is so fun to celebrate. This foundation works to raise many for so many different charities in what has been crowned as the biggest giving day of the year. Learn more about this organization here.
MARCH:
The BIGGEST freight month! In March, we got in some of the biggest shipments we have ever had. The product started rolling in and our teams were working their butts off to get it out to all their customers. We even had to order more hangers!
APRIL:
In April, we hosted our first ever hat bar with our friends over at Elevated Brim Co! This was such a fun event and gave us the opportunity to style our new Spring/Summer fashions with everyone's new hats. We've loved having them back since!
MAY:
The kick off to the warmer months meant it was time to set up our Shady Hallow pop-up shed! Our summer here was filled with meeting new customers, showing off some fun lake styles + spending time in the sun.
JUNE:
We headed south! Our owners headed to Dallas market to shop all things Holiday and if you can believe it, SPRING 2025!! We have loved everything so far and cannot wait to see these new styles throughout the new year!
JULY:
Big Birthdays! Our Detroit Lakes location turned 6 and our Maple Grove store turned 5! Our teams put together the cutest set ups and got the chance to celebrate with our customers 💜
AUGUST:
WEFEST TIME! One of our biggest events of the year was celebrated in Detroit Lakes at the WeFest Country Music Festival! Our 3rd year of popping up here was SO FUN and we met so many of our customers here with showing off our western styles.
SEPTEMBER:
September is a huge month in the LL world. This year, it was a little extra special! At our Blu Water Bash we partnered with Edith Sanford Breast Center and were able to give over $14,000 to this amazing foundation. We could not be more proud of the impact our stores make in their communities.
We also reached 100,000 orders on our site! What a special accomplishment that we were able to celebrate together. Our team is so proud!
OCTOBER:
The kick off to our Christmas season starts! We had our first holiday shoot + got the holiday spirit rolling! We also celebrated more birthdays: Leela and Lavender turned SEVEN this year (!!!) and our very own Director of Stores + Digital Strategy celebrated 40! We have loved every second of it all!
NOVEMBER:
Black Friday! We completed our 8th Black Friday as a company and our teams absolutely CRUSHED IT! We have grown so much over the last year and are so proud of how our teams have handled and embraced all the crazy. We have loved delivering Happiness Inside to you for 8 years!
DECEMBER:
Ending the year with our friends, family, teams + customers was the perfect ending to the year. Our teams were able to give back, celebrate the season of giving and do it with a smile on their faces. What a gift💜
There's so much that we are thankful for this year, but the biggest one is YOU. To those who have shopped, browsed, told their friends about us, tagged us in a post, or admired from afar: we appreciate every one of you. So much to look forward to in 2025 👀
See ya next year!
xoxo,
Leela and Lavender Team
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